NEW Instant Lift Eye Gel SHOP NOW
Instant Lift Eye Gel

Instant Lift Eye Gel

TikTok Viral

Ditch the bags. Powered by our proprietary MaxLift3 Biotech™, this eye gel tightens the look of sagging skin & reduces the appearance of under eye bags. It’s more than a lift— this clinically tested formula visibly smooths fine lines around the eyes and on the forehead in as little as 5 minutes.

Visibly reduces the look of:

  • Crow’s feet
  • Eye bags
  • Fine lines
  • Puffiness
  • Dark circles
  • Wrinkles
A box of GoPure x Clean Skin Club Clean Towels, featuring a clean and modern design. The packaging emphasizes "Healthy Aging," and highlights benefits such as "Locks in hydration" and "Boosts overall skin appearance." It indicates the product includes 10 single-use face towels, labeled as "XL size." The box mentions that it provides results in 3 weeks or less and is "Dermatologist approved." The design includes various certifications and ingredient information, displayed in a purple and white color scheme.

EXCLUSIVE FREE GIFT

Get FREE Clean Skin Club Face Towels (10 pack) with orders $60+ today!

SAVE 20%
Subscribe & Save
$29.99$23.99
  • Lock in 20% off forever
  • Free surprise gift with 2nd delivery
  • Cancel, pause or modify any time
Delivery every:
One Time Purchase
$29.99
Try it risk-free for 60 days
If you're not in love with your results, we will refund you 100%.
Clinical Formula
MaxLift3 Biotech™

MaxLift3 Biotech™

Improves the appearance of firmness and elasticity

Natural Extract
Arctic Microalgae

Arctic Microalgae

Tightens the look of loose, sagging skin

Natural Extract
Chestnut Extract

Chestnut Extract

Gives loose skin a firmer, more elastic look

AM + PM
  1. Gently apply a tiny (grain of rice) amount under each eye to clean, dry skin.
  2. Keep face expressionless for 5 minutes.
  3. Follow with your favorite GOPURE moisturizer and makeup.
  4. Use at least twice daily for best results.

Pro Tip: A little product goes a long way. 

"I really like the Instant Lift Eye Gel. You can feel the tightening as it dries. My fine lines and eye bags looked much smoother and less visible. I definitely recommend it for a quick lifting effect."

Shirley E. avatar
Shirley E.

Real Results

Individual results may vary.

Consumer Approved

Said their under eyes looked less tired and fatigued¹

Improvement in the look of crow's feet¹

Said it tightens sagging under eye bags²

¹ Based on image analysis of 31 subjects after 5 minutes

² Based on consumer perception questionnaire of 31 participants after 4 weeks

How to get the best results

We're so excited for you to try your new Instant Lift Eye Gel! The perfect application may take a little practice.

Step 1: Cleanse

Start with clean, completely dry skin. Oils and water can diminish the effects of the Eye Gel.

Step 2: Squeeze

Squeeze a tiny (grain of rice) amount onto your finger. Less is more to avoid white cast.

Step 3: Apply

Gently pat onto the skin in a thin, even layer until absorbed.

Step 4: Dry

Stay expressionless for 5 minutes while the gel dries.
How to apply Instant Lift Eye Gel

More Confidence.

Every Week.

A close-up portrait of a middle-aged woman with a neutral expression. She has light skin, visible fine lines, and a few blemishes on her face. Her hair is pulled back with a black headband. The woman has gray eyes and her eyebrows are natural and slightly wavy. The background is blurred, placing emphasis on her facial features.
DAY 1
  • Use Instant Lift Eye Gel under your eyes (and your forehead!)
  • MaxLift3 Biotech™ starts to work in 5 minutes
A close-up portrait of a woman with a neutral expression. She has a light brown complexion, visible facial wrinkles, and dark hair pulled back with a black headband. Her eyes are a light gray color, and her skin shows some blemishes and texture. The lighting is even, highlighting her facial features against a light background. The image captures her face straight on, centered in the frame.
DAY 7
  • Dramatic difference in the look of firmness and smoothness
  • Friends start asking what you're doing differently
A close-up of a middle-aged person’s face, showing natural skin texture with various freckles and light wrinkles. The person has straight brown hair covered by a black headband. Their expression is neutral, with grayish-blue eyes looking directly at the camera. The light is evenly distributed, highlighting facial features such as the nose, cheekbones, and lips. The background is a soft, blurred gradient that emphasizes the face.
DAY 30
  • Skin looks visibly lifted, firmer, and tighter
  • Your transformation photos tell the whole story

Product not in use on Day 1. Use two times per day for 30 days as directed. Results may vary.

What Our Dermatologist
has to say

No one wants to wait 6 weeks to see a difference. GOPURE’s Instant Lift Eye Gel visibly lifts and tightens the look of under eye bags in minutes.
A graphic featuring a purple badge with a magnifying glass icon that includes a plus sign and a checkmark. Surrounding the badge are the words "DERMATOLOGIST" and "REVIEWED" in bold, dark purple letters. The overall design conveys a sense of trust and endorsement by a dermatologist. The background is a lighter shade of purple, creating a visually appealing contrast.
A smiling woman in a white lab coat holds a purple skincare product towards the camera. She has long, wavy brown hair and is standing against a transparent background. The lab coat has the name "Jessica F. Kaprive, DO" and the word "Dermatology" embroidered on it. Her expression is friendly and approachable, suggesting expertise in skincare.

Dr. Jessica Kaprive

GOPURE Dermatology Advisor

No one wants to wait 6 weeks to see a difference. GOPURE’s Instant Lift Eye Gel visibly lifts and tightens the look of under eye bags in minutes.

Cleaner, Proven, More Effective

 
A purple tube of GO PURE Instant Lift Eye Gel, with a metal applicator tip, stands upright against a white background. The tube features bold white text indicating the product name and volume (.34 fl oz or 10ml). The cap is clear, allowing a glimpse of the applicator below. The overall aesthetic is sleek and modern, emphasizing a soothing and rejuvenating skincare product.
GoPure Logo
A blank, white cosmetic tube with a rounded cap, standing upright against a plain background. The tube has a smooth surface and no labels or branding visible, giving it a minimalist and clean appearance. The overall design is simple and modern, suitable for various types of skincare or beauty products.
Luxury Eye Serum
Luxury Eye Serum
Price
As low as $23.99
$60+
Quick Visible Results
✓ 5 Minutes
✗ 10 Minutes
Long-term Visible Benefits
✓ Firms, Tightens, Lifts
✗ None
Exclusive Technology
✓ MaxLift3 Biotech™
✗ Generic Formula
Guarantee
✓ 60-day money-back guarantee
✗ No guarantee

REAL SKIN BENEFITS, SCIENCE-BACKED INGREDIENTS

Graphic featuring skincare ingredients and benefits. On the left, water droplets symbolize MaxLift3 Biotech™, noted for tightening aging skin with thermal waters from Mallorca, Spain. Centered is an image of Arctic Microalgae, which tightens loose skin. On the right, a close-up of chestnuts represents Chestnut Extract, which visibly depuffs and smoothens skin texture. The layout combines visuals of these ingredients with descriptions highlighting their properties, emphasizing youthful skin enhancement.

Clinical Testing

Results You Can Trust

50+ Versions Tested

Before any product touches your skin

1 Full Year

Of detailed product development

100+ HOURS

Of specialized training for our testing specialists

A close-up image of a purple tube of eye gel, displaying the product's applicator tip with a small amount of pink gel. The tube has a sleek design with text indicating "Instant Lift Eye Gel" in white. The packaging is oriented vertically, showcasing the glossy finish of the tube. The background is a solid green, emphasizing the product.

Real Science,
Not Just Surveys

We don’t rely on "consumer surveys" (aka opinions), we also invest in legitimate clinical research:

VISIA® Complexion Analysis

Medical-grade skin imaging technology

CUTOMETER® Testing

Measures skin elasticity & firmness using precision vacuum technology

Dermatologist Supervised

Every test monitored by licensed professionals

This is the same technology used in expensive luxury skincare. The difference? We don't charge you for it.

Frequently
Asked Questions

Yes! You can absolutely use the Instant Lift Eye Gel with makeup. Just be sure to let the eye gel fully dry (at least 5 minutes) before applying any makeup or additional products for best results.

Pro Tip: If you’re applying concealer, gently dab it on instead of using a brush to avoid disrupting the product.

Yes! You can use both products together. Apply the Instant Lift Eye Gel first and allow it to fully dry (at least 5 minutes) before layering the Eye Cream or any other products on top.

Use the Instant Lift Eye Gel after cleansing and toning, on clean, dry skin. Apply it before any serums, moisturizers, or makeup.

Gently apply an apple seed–sized amount under each eye, gently pat from inner under eye to outer under eye, and keep your face expressionless for about 5 minutes while it dries. Once fully dry, you can continue your skincare routine. For best results, use twice daily.

Pro Tips:

  • Apply only to clean, completely dry skin
  • A little goes a long way
  • If you notice a powdery residue, use less product

You can see visible results in as little as 5 minutes, with a lifting, tightening, and smoothing appearance as the product dries, designed to last for up to 8 hours.

With continued use, the formula helps improve the appearance of:

  • Crow’s feet
  • Eye bags
  • Fine lines
  • Puffiness
  • Dark circles
  • Wrinkles

Over time, it provides a more lifted, smoother-looking undereye.

The visible lifting, tightening, and smoothing effect is designed to last for up to 8 hours. Over time, it also helps support the look of improved skin firmness with continued daily use.

No, it’s designed to dry clear and is one of the key differentiators of the formula.

If you notice white or powdery residue, it typically means too much product was used, wasn’t fully absorbed into the skin or allowed to dry for at least 5 minutes. Try using a smaller amount and gently massaging it in for the best results.

Real Peoplereal results

Video testimonial thumbnail
Video testimonial thumbnail
Video testimonial thumbnail
Video testimonial thumbnail