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Instant Lift Eye Gel

Instant Lift Eye Gel

Safe & Clean Formula

Ditch the bags. Keep the lift.™ Powered by our proprietary Collagen Targeting Biotechnology™, this eye gel visibly depuffs, tightens, lifts, and diminishes the look of fine lines around the eyes and on the forehead in as little as 5 minutes. 
Whitecast-free. Makeup-friendly.

Clinically proven to visibly reduce:

  • Crow’s feet
  • Eye bags
  • Fine lines
  • Puffiness
  • Dark circles
  • Wrinkles
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One Time Purchase
$29.99
Try it risk-free for 60 days
If you're not in love with your results, we will refund you 100%.
Clinical Formula
Heptapeptide-6

Heptapeptide-6

Soothes and relieves oxidative stress

Clinical Formula
Collagen Targeting Biotechnology™

Collagen Targeting Biotechnology™

Improves the appearance of firmness and elasticity

Natural Extract
Arctic Microalgae

Arctic Microalgae

Tightens the look of loose, sagging skin

AM + PM
  1. Gently apply an apple seed-sized amount under each eye to clean, dry skin.
  2. Keep face expressionless for 5 minutes.
  3. Follow with your favorite GOPURE moisturizer and makeup.
  4. Use at least twice daily for best results.

Pro Tip: A little product goes a long way. 

"I’ve tried some under eye treatments, and I can say this one delivers immediate results. I use it every morning, and the puffiness is gone within minutes."

Brenda M. avatar
Brenda M.
Slide 1

5 Stars
says it all

A close-up view of a person's face focusing on their eyes. The individual has light skin, gray eyes, and well-groomed eyebrows. There are visible signs of aging around the eyes, including fine lines and slight puffiness. The image is labeled "Before," indicating it may be part of a comparison highlighting a cosmetic treatment or skincare routine. The overall expression is neutral. The background is soft, not distracting from the facial details.
A close-up image of a person's face focusing on the eyes. The individual has light skin with subtle freckles and gray eyebrows. The eyes appear slightly puffy with a hint of redness, indicating a change from their previous state. A label in the upper right corner reads "After 5 minutes." The overall lighting is natural, and the background is blurred to emphasize the facial features.
Close-up view of a person's eyes, showing visible signs of fatigue and puffiness. The skin around the eyes appears slightly wrinkled and there are dark circles under the eyes. The irises are a light gray color. The image is labeled "Before" in the top right corner, indicating it is a preliminary stage before a potential treatment or improvement. The background is a neutral shade, emphasizing the focus on the eyes.
Close-up of a person's eyes, showing noticeable changes after 5 minutes. The eyes appear less puffy, with reduced dark circles and a more refreshed look. The eyelids are smoother, and the skin under the eyes has a healthier appearance. The person's eyelashes are natural, and the eyes are grayscale, set against a neutral background. A label in the upper right corner indicates the time elapsed since the application of a product or treatment.
Consumer results, may vary

“My under eye bags and wrinkles completely disappear! I love that it also has skin care ingredients to help improve my skin over time.”

A close-up image of a person's face, featuring a woman with light brown hair styled in loose waves. She has a smooth, clear complexion, slightly visible blush on her cheeks, and subtle makeup on her lips. The woman is looking directly at the camera, her expression neutral. Her eyes appear slightly puffy, with noticeable redness. She is wearing a headband, and a soft sweater is partially visible in the frame. The background features a blurred bathroom setting.
Sherri.
Usage: Less than 1 month

Consumer Approved

Said their under eyes looked less tired and fatigued¹

Said their eyes look less puffy¹

Said it tightens sagging under eye bags²

¹ Based on consumer perception questionnaire of 31 participants after 5 minutes

² Based on consumer perception questionnaire of 31 participants after 4 weeks

More Confidence.

Every Week.

A close-up portrait of a middle-aged woman with a neutral expression. She has light skin, visible fine lines, and a few blemishes on her face. Her hair is pulled back with a black headband. The woman has gray eyes and her eyebrows are natural and slightly wavy. The background is blurred, placing emphasis on her facial features.
DAY 1
  • Use Instant Lift Eye Gel under your eyes (and your forehead!)
  • Collagen Targeting Biotech starts to work in 5 minutes
A close-up portrait of a woman with a neutral expression. She has a light brown complexion, visible facial wrinkles, and dark hair pulled back with a black headband. Her eyes are a light gray color, and her skin shows some blemishes and texture. The lighting is even, highlighting her facial features against a light background. The image captures her face straight on, centered in the frame.
DAY 7
  • Dramatic difference in firmness and smoothness
  • Friends start asking what you're doing differently
A close-up of a middle-aged person’s face, showing natural skin texture with various freckles and light wrinkles. The person has straight brown hair covered by a black headband. Their expression is neutral, with grayish-blue eyes looking directly at the camera. The light is evenly distributed, highlighting facial features such as the nose, cheekbones, and lips. The background is a soft, blurred gradient that emphasizes the face.
DAY 30
  • Skin looks visibly lifted, firmer, tighter, and years younger
  • Your transformation photos tell the whole story

Product not in use on Day 1. Use two times per day for 30 days as directed. Results may vary.

Clinical Testing

Results You Can Trust

50+ Versions Tested

Before any product touches your skin

1 Full Year

Of detailed product development

100+ HOURS

Of specialized training for our testing specialists

A close-up image of a purple tube of eye gel, displaying the product's applicator tip with a small amount of pink gel. The tube has a sleek design with text indicating "Instant Lift Eye Gel" in white. The packaging is oriented vertically, showcasing the glossy finish of the tube. The background is a solid green, emphasizing the product.

Real Science,
Not Just Surveys

We don’t rely on "consumer surveys" (aka opinions), we also invest in legitimate clinical research:

VISIA® Complexion Analysis

Medical-grade skin imaging technology

CUTOMETER® Testing

Measures skin elasticity & firmness using precision vacuum technology

Dermatologist Supervised

Every test monitored by licensed professionals

This is the same technology used in expensive luxury skincare. The difference? We don't charge you for it.

Cleaner, Proven, More Effective

 
A purple tube of GO PURE Instant Lift Eye Gel, with a metal applicator tip, stands upright against a white background. The tube features bold white text indicating the product name and volume (.34 fl oz or 10ml). The cap is clear, allowing a glimpse of the applicator below. The overall aesthetic is sleek and modern, emphasizing a soothing and rejuvenating skincare product.
GoPure Logo
A blank, white cosmetic tube with a rounded cap, standing upright against a plain background. The tube has a smooth surface and no labels or branding visible, giving it a minimalist and clean appearance. The overall design is simple and modern, suitable for various types of skincare or beauty products.
Luxury Eye Serum
Luxury Eye Serum
Price
As low as $23.99
$60+
Instant Visible Lift
✓ 5 Minutes
✗ 10 Minutes
Long-term Visible Benefits
✓ Depuffs, Tightens, Lifts
✗ None
Chalky Whitecast
✓ No Residue
✗ White Residue
Makeup Friendly
✓ Smoothing Effect
✗ Flaking & Creasing
Exclusive Technology
✓ Collagen-TB6™
✗ Generic Formula
Safe & Clean Formula
✓ Free of 2,700+ Harmful Ingredients
✗ Contains Toxins
Guarantee
✓ 60-day money-back guarantee
✗ No guarantee
Graphic featuring skincare ingredients and benefits. At the top, "Proprietary Technology" is shown with a lab flask icon. Below, "Collagen Targeting Biotechnology™" highlights its role in improving skin firmness and elasticity. To the left, Arctic Microalgae helps tighten sagging skin. Chestnut Extract in the center visibly depuffs and smooths skin texture. At the bottom, Heptapeptide-6 is noted for soothing and protecting against oxidative stress. Each section includes corresponding images of ingredients.

What Our Dermatologist
has to say

My patients don’t want to wait 6 weeks to see a difference. GOPURE’s Instant Lift Eye Gel visibly depuffs and tightens in minutes.
A smiling woman in a white lab coat holds a purple skincare product towards the camera. She has long, wavy brown hair and is standing against a transparent background. The lab coat has the name "Jessica F. Kaprive, DO" and the word "Dermatology" embroidered on it. Her expression is friendly and approachable, suggesting expertise in skincare.

Dr. Jessica Kaprive

GOPURE Dermatology Advisor

My patients don’t want to wait 6 weeks to see a difference. GOPURE’s Instant Lift Eye Gel visibly depuffs and tightens in minutes.

Frequently
Asked Questions

Yes! You can absolutely use the Instant Lift Eye Gel with makeup. Just be sure to let the eye gel fully dry (at least 5 minutes) before applying any makeup or additional products for best results.

Pro Tip: If you’re applying concealer, gently dab it on instead of using a brush to avoid disrupting the product.

Yes! You can use both products together. Apply the Instant Lift Eye Gel first and allow it to fully dry (at least 5 minutes) before layering the Eye Cream or any other products on top.

Use the Instant Lift Eye Gel after cleansing and toning, on clean, dry skin. Apply it before any serums, moisturizers, or makeup.

Gently apply an apple seed–sized amount under each eye, gently pat from inner under eye to outer under eye, and keep your face expressionless for about 5 minutes while it dries. Once fully dry, you can continue your skincare routine. For best results, use twice daily.

Pro Tips:

  • Apply only to clean, completely dry skin
  • A little goes a long way
  • If you notice a powdery residue, use less product

You can see visible results in as little as 5 minutes, with a lifting, tightening, and smoothing appearance as the product dries, designed to last for up to 8 hours.

With continued use, the formula helps improve the appearance of:

  • Crow’s feet
  • Eye bags
  • Fine lines
  • Puffiness
  • Dark circles
  • Wrinkles

Over time, it provides a more lifted, smoother-looking undereye.

The visible lifting, tightening, and smoothing effect is designed to last for up to 8 hours. Over time, it also helps support the look of improved skin firmness with continued daily use.

No, it’s designed to dry clear and is one of the key differentiators of the formula.

If you notice white or powdery residue, it typically means too much product was used, wasn’t fully absorbed into the skin or allowed to dry for at least 5 minutes. Try using a smaller amount and gently massaging it in for the best results.

Real Peoplereal results

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